1
0 Comments

Crazy simple email marketing from an 8-figure SaaS

This is one of the best email marketing sequences I've seen. Format and copy-wise.

It's from Rahulvohra, founder of Superhuman

I love it because:

  • Looks like an email from a real person
  • Super short
  • Focuses on one main pain (save time)

email 1

And the follow-up email is even better.

3 days later, you get this message:

email 2

  • Looks like a real email reply
  • Breaks down Superhuman's main features in one sentence
  • It's still crazy short and to the point
  • One simple call to action

I love breaking down these sequences. And this one goes on for 25 days, which is definitely on the long side of the spectrum. They usually 'give up' much quicker if a user doesn't convert.

img

Really curious to know what type of results it gets, according to the founder, they've gone through many iterations to get to this messaging and format.

Do you have a favorite welcome email/sequence?

PS: If you're wondering, I saved this because I'm building a database of amazing email sequences.

Trending on Indie Hackers
Reaching $100k MRR Organically in 12 months 29 comments What you can learn from Marc Lou 20 comments Worst Hire - my lessons 11 comments How to Secure #1 on Product Hunt: DO’s and DON'Ts / Experience from PitchBob – AI Pitch Deck Generator & Founders Co-Pilot 10 comments Competing with a substitute? 📌 Here are 4 ad examples you can use [from TOP to BOTTOM of funnel] 9 comments 5 product ideas with proven demand 1 comment