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Etsy Business Model: Online marketplace like Etsy

Marketplaces are without a doubt the business model for the future. But how do the business earn money? the most popular models of monetisation.

Etsy business model

To build a website like etsy, marketplace has adopted several revenue strategies.

  • Listing fee of $0.20 (Each listing is valid for 4 months)
  • Listing renewal fee of $0.20 (after every 4 months)
  • 3.5% of each transaction
  • Promotion fees for features listing/shop, etc.
  • Additional services, such as custom shipping labels, etc.

Etsy's revenue model is based on a number of revenue channels. Certain payments are required - you cannot sell on Etsy unless you pay a registration fee and commission. Promotional fees and additional paid services are optional and are for advanced vendors only.

To create an online marketplace like Etsy

To start a website like etsy, you have to consider some of the characteristics of the buyer and seller.

Buyer Features

  • Build and manage your personal profile.
  • Need filters for site search, rates, etc.
  • Option to select amount, size and color.
  • Management of payment options.
  • Note and review items.

Seller Features

  • Create and manage the dealer profile.
  • List items to be sold.
  • Connect with your purchasers.
  • Select your payment methods.

To create marketplace like Etsy for your online marketplace, a complete Etsy clone script, has become much easier than now with Zielcommerce platform.

  1. 2

    A lot of people ditched Etsy exactly because of the fees you described.

    I believe that marketplaces are the future, indeed. But I don't believe that the way Etsy run things, is the future. You have to think more ... Gumroad.

  2. 1

    Interesting we both posted about Etsy 🤝

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