Business Model : Online Grocery Shopping Marketplace
Each niche brings with it a unique set of challenges that the administration and the seller must consider to provide maximum satisfaction to its customers.
The main challenge for the contractor would be to keep control on delivery and logistics. The best online grocery ordering software for your supermarket store business comes with a web and mobile platform (Android & iOS). It allows your customers to place orders through your branded website or via a mobile app. The key business model for an online grocery market to deliver the best experience is:
- The user registers on the website through the email address or social connections.
- Choose where he wants the provisions delivered.
- Browse items on the website and add them to the shopping cart.
- Completes payments and selects the delivery date and time of your choice.
- The vendor receives the order and immediately begins with the logistics for the purchase and delivery of the desired item.
- The seller will receive the payment, which will be transferred to the seller's wallet after the commission is deducted.
Aggregator Model
This model is preferred by entrepreneurs as it reduces the cost of warehousing.
Store-pick up model
Consumers can order groceries on the website and pick up the order from the store based on their favourite time.
Warehouse-pick Model
This model is followed by businesses that do not have a brick and mortar store, and neither work on the aggregator model.
Revenue Model of the Online Grocery Shopping Marketplace
Commission: The number one source for any market owner is to collect commissions on every transaction. The fee rate may be finalised by the administrator in advance.
Membership: A membership plan may be proposed to a vendor who wishes to list a number of products.
Advertising: Given the considerable amount of traffic that a grocery website experiences, many brands would like to partner with the website for advertising.
Around the world are turning to digital to meet their day-to-day needs. Grocery shopping being a daily need, people want convenience and want to avoid standing online to do groceries. Demand is growing, and there is always a discrepancy in the number of online grocery stores.
Understanding the sensitivities of customers and investing in the right grocery marketplace platform and technology is essential for being an entrepreneur in the digital world.
