ChatGPT will need resources to answer or recommend... So customer reviews will be more important, as ChatGPT will crawl these information to create an answer?
In my opinion it is unlikely that SEO (search engine optimization) will become a thing of the past anytime soon. As long as people use them to find information, there will be a need for SEO.
Chat GPT only accelerates the pace at which content can be created. A company like HubSpot (used to work there) had a content team of 50+ people creating content around the clock. They won at SEO because they bludgeoned Google with content.
Now, a content team of 1 can do the same thing thanks to AI generation tools.
The problem is, the strategy of bludgeoning Google won't work if everyone can do it now so search engines will evolve and businesses will evolve with it. SEO circa 2005 is long dead. SEO circa 2023 is alive and well.
No, SEO is unlikely to be a thing of the past anytime soon. While search engine algorithms may change, there will always be a need to optimize websites to rank higher in search results. As long as people use search engines to find information online, businesses and website owners will continue to invest in SEO to ensure their content is easily discoverable and accessible to their target audience.
AEO can be seen as an evolution of SEO rather than a replacement.
SEO involves optimizing website content and structure to increase its visibility and ranking on search engine results pages.
AEO focuses on optimizing content for AI-powered answer engines which provide direct answers to user queries.
There may be a greater emphasis on AEO in the future but the fundamental principles of SEO will remain important in ensuring that websites are well-structured, optimized for relevant keywords, and provide high-quality content.
Next-generation SEO will be about convincing the language model your product is better than the competition.
Let's say someone asks bing to recommend them a vacuum cleaner. If I make vacuum cleaners - how do I get into that response?
Wondered the same thing. How about competition talking bad of your vacuum cleaner.
Or maybe it'd depend on who pays more dollars.
That's another question - can you pay ChatGPT to talk about you? 😅
Oh boy, here come the AI Influencers 😂
ChatGPT will need resources to answer or recommend... So customer reviews will be more important, as ChatGPT will crawl these information to create an answer?
I was just thinking about the same thing yesterday. Thank you for sharing this article!
In my opinion it is unlikely that SEO (search engine optimization) will become a thing of the past anytime soon. As long as people use them to find information, there will be a need for SEO.
People have been saying this for years...
Chat GPT only accelerates the pace at which content can be created. A company like HubSpot (used to work there) had a content team of 50+ people creating content around the clock. They won at SEO because they bludgeoned Google with content.
Now, a content team of 1 can do the same thing thanks to AI generation tools.
The problem is, the strategy of bludgeoning Google won't work if everyone can do it now so search engines will evolve and businesses will evolve with it. SEO circa 2005 is long dead. SEO circa 2023 is alive and well.
No, SEO is unlikely to be a thing of the past anytime soon. While search engine algorithms may change, there will always be a need to optimize websites to rank higher in search results. As long as people use search engines to find information online, businesses and website owners will continue to invest in SEO to ensure their content is easily discoverable and accessible to their target audience.
Microsoft New Bing has recently released a report, it looks like the search results are not as good as Google.
All marketing will be more data driven going into the future.
I really hope so.
I'm hearing this from the past 5 years... it will never end but the way of techniques will change.
for me personally, if this happens, it is unpleasant, but we must keep up with the times
AEO can be seen as an evolution of SEO rather than a replacement.
SEO involves optimizing website content and structure to increase its visibility and ranking on search engine results pages.
AEO focuses on optimizing content for AI-powered answer engines which provide direct answers to user queries.
There may be a greater emphasis on AEO in the future but the fundamental principles of SEO will remain important in ensuring that websites are well-structured, optimized for relevant keywords, and provide high-quality content.