Which Platform Is Best?
For SaaS product which platform is best to get more response. My Product is related to Cloud Based LinkedIn Marketing Automtion. https://linkedcamp.com
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For SaaS product which platform is best to get more response. My Product is related to Cloud Based LinkedIn Marketing Automtion. https://linkedcamp.com
Hi Eric, are you referring to which platform is best for getting responses from prospects?
If so, my experience is that personalized messaging gets more responses on LinkedIn over email and generic drip campaigning gets more over email. However, I don't think what is considered often is the relationship between your sequencing and influences over response. If I hit you with a message across 3 different platforms, and you respond on 1, but I know you actually opened my message from a different platform the most, which is bette and which should be prioritized?
Sales has been one of the slowest to adapt their KPI's to attribution, sales manager love still saying "Well most our meetings come from LinkedIn so do that more."