After the launch of my latest course in May, June was back to normal. Here are all the numbers:
SALES
Course Sales: $4,762
AdSense: $95
Sponsors: $0*
Consulting/Training: $0
ZTM revenue: $196
TOTAL REVENUE: $5,054 (-64%)
EXPENSES: $512 (-13%)
PROFIT: $4,541 (-67%)
*I had pre-booked sponsors from last month but didn't sign up new ones this month.
OTHER METRICS
Email subscribers: 20,340 (+0%)
Unique visitors: 36,700 (+3%)
Page views: 51,000 (-4%)
YouTube views: 38,600 (-24%)
YouTube watch time: 2,300h (-17%)
YouTube subs: 28,572 (+642 = -33%)
New videos: 1
Twitter followers: 7,706 (+5%)
ANALYSIS
June was quite a slow month. I was on holidays for a week (good chance to relax, reflect, and plan the next steps), and then focused primarily on completing the planned content for my latest course.
Aside from that, I only posted one new video+article for the entire month, haven't been very active on Twitter, and did very little promotion.
Based on this, $4,500 profit may be my new baseline. This is encouraging because it means that on more active months things can only be better.
What's also interesting is that my Teachable revenue ($2,181) got closer to my Udemy revenue ($2,581) on a "regular" month. I expect my Teachable earnings to overtake Udemy as I create new landing pages for my courses and send all my traffic to Teachable over the next month.