[Quick Look] Product-led Retention Strategy for Marketplace - User Side

Marketplace business models always struggle to retain users, simply because they are connecting users to suppliers. Most of the the time type, size, frequency of the problem along with associated resolution cost decide the stickiness of users to the problem.

Here I have documented a standard strategy to engage and retain marketplace users so that they can keep coming back and create different inventory options for platform as well as suppliers.

Download it for free from my Google Docs, take a look. I will be happy to answer any questions if you have.

Link - https://drive.google.com/file/d/1wkshN1LUzzKuIV2mEDtwCg5Og5UN75KX/view