From 10 to 1000+ Twitter followers: growth framework

I started being active on Twitter about 2,5 months ago. Now I got 1200+ followers.

I'm not saying it's something huge and I'm a Twitter Guru.

I just share my experience, because it's really hard to gain the first followers from scratch.

Short intro

Why Twitter?

My goal was to attract new customers to Insquad. (b2b startup, we help ambitious startups hire superb devs. If you need my help, I'm here).

First results

1200+ followers
20 demo calls
2 new customers

Here is the growth framework I used:

Step 0

The goal on Twitter → Understanding of target audience → Strong positioning
Update bio and background
✅ A lot of authority
✅ Good how-to thread on it – https://twitter.com/thatroblennon/status/1545793591385026562
Content creation
✅ Create a thread/week
✅ Create 21 tweets/week
✅ Schedule it in hypefury

MUST read materials

https://twitter.com/thiagoghisi/status/1505714088999063552?s=21&t=Ewrm5dpkE17Wrxe-_me6dg

https://twitter.com/thejustinwelsh/status/1461384126762786818?s=20&t=s8WPIDuhEFqDJVAqyJlj_w

https://twitter.com/KateBour/status/1555553593188564993?s=20&t=qesMg1UhedBo_3WH9UX6lA

Growing audience

Step 1 — Commenting and engaging

Find 30 influencers that have your TA and add them to the list
Write at least 10 comments per day on fresh tweets. It will generate ~100 profile visits → 10 followers per day
You leverage commenting approach to get the first 100 followers (~5 influencers and ~10 micro-influencers)
People see who is following you from those whom they are following. It directly affects conversion to follow from visiting your profile.

Step 2 — Follow people with less than 1000 followers

Find people with an intersecting audience but not influencers
Follow them to get follow back

Step 3 — Running 🔥 threads

Write 1 thread per week. Launch on THU or FRI
Writing a thread

1️⃣ First tweet in the thread (hook):
a. Catchy
b. A lot of authority
c. Provocation
d. Use 🧵 at the end
2️⃣ Content part:
a. Start with 1\ 2\ etc.
b. Summary at the end
c. CTA to repost + subscribe in the last tweet

You need at least 2 influencers(10k followers) and 5 micro-influencers(from 500 followers) who will RT your thread to launch. You need to leverage your network, as described below, to find influencers:

a. Slack, Discord, Telegram Communities. Ask for RT and comments
b. Paid RTs from influencers ~$50 per RT (50k+ followers)
c. You can run paid add

Step 4. Networking

If getting a follower with 1000+ followers, DM him with a personalized message.
If getting a response from an influencer in the comments, ask him to connect to be in touch.
Comments management in your tweets
- Write names
- Like on every comment

❗ Don't hesitate to share your threads in DM and ask for rt/comment/like! Twitter community is so friendly and supportive.

Thank you for reading! I hope you will find it useful

BTW, let's connect to be in touch 😊 https://twitter.com/RinatKhat