8 SEO Resolutions to Make for the New Year

The New Year is notorious for spawning positive change—there’s something mysterious about the “new” aspect that makes us want to put forward better versions of ourselves and our endeavors. The key to setting realistic New Year’s resolutions is to plan goals that are challenging, but not so difficult that attaining them feels like a burden.

Setting resolutions for your work ventures is no different. For most businesses, getting found by customers online is the first step in growing a successful and sustainable business model—and a solid SEO strategy is critical to achieving this. To get your SEO strategy in gear for the new year, here are seven simple SEO resolutions that can have a huge impact on your online store.

1. Expand your overall SEO knowledge.

2. Ensure that your site is organized logically.

3. Make crawling your site easy for spiders.

4. Optimize keywords for a specific audience.
   -- Develop an authentic understanding of your market and industry
   -- Incorporate terms that specifically apply to your target segment

5. Publish relevant, optimized content.

6. Increase engagement by cultivating a fan base.
   -- Consider these initiatives for attracting fans and followers:
   + Blogs
   + Forums
   + Social media
   + Email list

7. Eliminate duplicate content.

Final Thoughts:

These are just a few of many SEO “resolutions” that can be easily implemented to improve your online presence. Begin now and reward yourself next year as you look back on all that you’ve learned and accomplished.

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